Joshua Cooley
Experience Strategist & Design Leader
14+ year Experience Strategist specializing in AI-driven enterprise solutions for Fortune 500 clients. Expert in facilitating executive alignment, designing human-AI collaboration models, and operationalizing design at scale. Dedicated to transforming complex enterprise operations into intuitive, intelligent workflows that drive business growth.
Experience
Experience Architect
| Salesforce
Jul 2022 – Present
Lead strategic design for Fortune 500 enterprise accounts including
Apple, Cisco, Stellantis, SiriusXM, and AAA.
- Facilitated 50+ executive workshops across 5 key enterprise engagements, bridging silos between Product, Engineering, and Business stakeholders.
- Orchestrated cross-functional alignment sessions, accelerating roadmap consensus by 30% and reducing requirement ambiguity.
- Led rapid research initiatives, conducting 100+ stakeholder and user interviews to define user journeys and pain points.
- Operationalized design collaboration with development teams, reducing design-to-dev handoff time by 25%.
- Received extensive training in Agentic AI concepts, exploring integration into enterprise workflows and defining potential interaction models for automated decision support systems.
AI-Native Design Exploration
| Self-Directed
2024 – Present
Exploring agentic AI interaction design through hands-on product
development.
- Designed and shipped 3 AI-native applications (scheduling, email triage, conversational agents), demonstrating end-to-end product vision from concept to code.
- Defined the "Trust & Verify" UX pattern for autonomous AI, creating interfaces that enable users to monitor and correct AI actions in real-time.
- Focused on strategic design of human-AI collaboration models, ensuring alignment between user mental models and agent capabilities.
Director of UX
| Source Intelligence
Jan 2017 – Jul 2022
Led UX strategy and team for a global supply chain compliance SaaS
platform serving Fortune 500 manufacturers.
- Established the organization's first centralized Design System, increasing development velocity by 35% and ensuring brand consistency.
- Redesigned core data-entry workflows, reducing user error rates by 40% and improving customer retention.
- Built and mentored a high-performing design team of 3, establishing career ladders and a culture of continuous learning.
- Partnered with Product and Engineering leadership to define roadmaps and align design initiatives with business objectives.
Product Design Consultant
| Independent
Jun 2016 – Present
- Delivering end-to-end UX/UI services for startups and B2B SaaS clients, focusing on rapid MVP prototyping and market launch strategies.
UX Architect
| InnovaSystems International
2014 – 2016
- Led UX for an $8M DoD logistics contract, conducting ethnographic research aboard aircraft carriers to inform high-stakes interface design for naval supply chain operations.
- Designed mission-critical dashboards and workflow tools for military logistics personnel, prioritizing clarity and error prevention in high-pressure environments.
Lead UX Designer/Developer
| The Control Group
2013 – 2014
- Conducted over 100+ user interviews to inform redesigned consumer apps, resulting in a 40% conversion lift.
- Established user research practices and introduced design thinking methodologies to the product development process.
Associate Human Factors Engineer
| Cubic
2012 – 2013
- Applied cognitive science principles to defense training systems, conducting usability evaluations and human factors analyses for military simulation interfaces.